Mompreneur Mastery: Simple Instagram Strategy for Busy Moms

Why You Aren’t Getting Sales On Instagram (& How To Fix It)

Sydney OBrien Season 1 Episode 55

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Frustrated with all the time you're spending on Instagram without seeing the sales you want? You're not alone, and it's time to fix that!

In this episode of Mompreneur Mastery, I dive into why your Instagram strategy might not be converting followers into customers and what you can do to turn things around. 

We'll cover three essential elements you need to focus on: building genuine connections, talking about your offers without feeling sales-y, and establishing trust with your audience. 

Plus, stick around to hear about my upcoming 5-Day Instagram Strategy Challenge that will help you get real results, even if you're short on time.

Key Points:

  1. Connection with Your Audience (2:45)
    • Building a loyal audience starts with genuine connections. Share your personality and make your content relatable to your specific target audience.
    • Remember, people buy from people they trust and connect with. Be real and show the human side of your business.
  2. Talking About Your Offers (9:12)
    • Don’t shy away from promoting what you offer! You don’t have to be pushy—just clear. Make sure your audience knows what you do and how you can help them.
    • Seed your offers in your content and stories regularly so that when it’s time to sell, your audience is already familiar with what you provide.
  3. Building Trust and Authority (15:32)
    • Trust is critical, especially when selling to strangers online. Share case studies, testimonials, and social proof to show that your offers deliver results.
    • Highlight your unique selling proposition that resonates with your target audience and sets you apart in your industry.

Find And Fix The Gaps In Your Instagram Strategy Quiz

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Music courtesy of Pixabay